Sportivo Store is a men’s casual clothing store in the centre of Madrid. Thanks to its curated selection of independent labels, Sportivo is an international reference in the fashion sector. We developed their visual identity for their 20th Anniversary. To celebrate the 20 years they launched a capsule collection and collaborated with Universal Works and Norse Projects by intervening on classic garments from their brands. We build different visual elements such as the logo, creative design graphics, as well physical assets. We also designed garments and accessories with the 20th Anniversary logo to make the limited capsule collection even more special.