Si Vas Descalzo – SVD – is a reference store in streetwear and sneaker culture. The store contacted us to create their Christmas digital campaign. Our concept was based on a “Christmas  excesses” calendar with an ironic twist. These were the unifying thread throughout the campaign on key dates such as NYE. We also created the campaign’s visual identity including all content for digital assets: newsletters, web banners and social content.

Client: SVD
Category: Brand, Digital, Identity,